Amy Webb heads the digital strategy house Webbmedia Group, and is a founder of the SparkCamp discussion series. So my name is Amy Webb, and a few years ago I found myself at the end of yet another fantastic relationship that came burning down in a spectacular fashion. So I asked everybody in my life what they thought. And most importantly, true love will find you when you least expect it. I am constantly swimming in numbers and formulas and charts. If my strategy was to least-expect my way into true love, then the variable that I had to deal with was serendipity. So again, I started doing some math. Population of Philadelphia: It has 1.
Data, A Love Story: How I Gamed Online Dating to Meet My Match
Not Cats. Must not like Cats! Next she turned to her own profile. In order to craft the most compelling online presentation, she needed to assess the competition—so she signed on to JDate again, this time as a man. Then began the deluge—dozens of men wanted to meet her, men who actually met her requirements.
Amy Webb was having no luck with online dating. The dates she liked didn’t write her back, and her own profile attracted crickets (and worse).
Look Inside. Jan 31, Minutes Buy. Anyone who uses online dating sites must read her funny, fascinating book. Using her gift for data strategy, she found which keywords were digital-man magnets, analyzed photos, and then adjusted her female profile to make the most of that intel. Then began the deluge—dozens of men who actually met her own stringent requirements wanted to meet her. Among them: her future husband, now the father of her child. Not Cats. Must not like Cats!
Next she turned to her own profile.
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These days, we’re promised true love via algorithm. Log on to a website, enter in some data and — voila! Algorithm is really just a fancy name for the step-by-step process and calculations that are used while solving a problem. Think of an algorithm as you would a recipe for croissants.
Amy Webb understands data. In fact, according to her book, Data: A Love Story, she “gamed” online dating sites like JDate, OKCupid and.
This wasn’t a part of the plan. At age 30, I was still single and had no exciting prospects. Chat with us in Facebook Messenger. Find out what’s happening in the world as it unfolds. Photos: Why Amy’s online search for love worked. Similar dislikes — Amy and her husband, Brian, have coffee in Baltimore. Her algorithm helped pinpoint their shared interests, which don’t include sports! Hide Caption. Similar work ethic — Brian and Amy share the same attitude toward work, she said.
Similar inspirations — Brian proposes in Petra, Jordan. Amy and Brian enjoy traveling at an intense pace, she said. Similar world view — “Brian understands my family and I understand his,” Amy said.
“Data, A Love Story: How I Gamed Online Dating to Meet My Match,” by Amy Webb
There are currently 54 million single people in the U. After spending plenty of time on a slew of disaster dates with matches found online, Webb decided to get a little sneaky and put her investigative journalism skills to use to game the system. First, she created a list of qualities she needed in a mate, then, she logged back on to JDate. For one thing, focusing questions on what the user wants, vs.
Only ask the questions that are necessary. I think there is a presumption among dating sites that the more questions they ask, the more scientific or robust the site will seem.
No Kindle device required. Download one of the Free Kindle apps to start reading Kindle books on your smartphone, tablet, and computer. To get the free app, enter your mobile phone number. A lively, thought-provoking memoir about how one woman “gamed” online dating sites like JDate, OKCupid and eHarmony — and met her eventual husband. Not Cats. Must not like Cats! Next she turned to her own profile. In order to craft the most compelling online presentation, she needed to assess the competition—so she signed on to JDate again, this time as a man.
Then began the deluge—dozens of men wanted to meet her, men who actually met her requirements. Among them: her future husband, now the father of her child. Forty million people date online each year.
How To Hack Online Dating
After going on numerous unsuccessful dates with men she met online, New York-based media entrepreneur Amy Webb decided to use a data-driven approach to finding a partner. First, she developed a comprehensive list of traits she was looking for in a man, assigning each trait a point value and resolving to go on dates only with men who scored above a certain threshold. Then, she created dating site profiles posing as a man, to study the behaviors of women she would be up against in the online dating community.
Her methods worked, and she eventually met her future husband on one of the sites.
Amy Webb: How I Hacked Online Dating. 57 comments.
Founder of the Future Today Institute, a leading foresight and strategy firm that helps leaders and their organizations prepare for complex futures, Amy Webb pioneered a data-driven, technology-led foresight methodology that is now used within hundreds of organizations. She was elected a life member of the Council on Foreign Relations.
She was also a Delegate on the former U. A lifelong science fiction fan, Amy Webb collaborates closely with Hollywood writers and producers on films, TV shows and commercials about science, technology and the future. The Big Nine is a sobering analysis of the present state of artificial intelligence, the conflict between the US and China, and what will happen to business and society during the next 50 years as AI evolves. Her TED talk about Data has been viewed more than 8 million times and translated into 32 languages.
Data is being adapted as a feature film, which is currently in production. To date, her books have been translated into 19 different languages. Her upcoming book is about the future of synthetic biology. She attended the Jacobs School of Music to study classical clarinet and holds a B. In addition, she earned the rank of Shodan first-degree black belt in Aikido, but a serious accident during training a few years ago forced her to retire.
Online dating and a formula for love
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Amy Webb was having no luck with online dating. The dates she liked didn’t write her back, and her own profile attracted crickets (and worse). So, as any fan.
Annette Powers. In it, I was meant to document my online dating adventures. So I embarked into this new world of virtual trolling. There were weeks when I went on a blind date every night. For a while, I was good about keeping the log. After a while, I got tired of keeping the log and gave up my documentation, though I continued online dating. Four years later, I felt I had dated half the guys on JDate, Match, Swoon, and several other now-defunct online dating sites.
I guess that was around , the time when I met my now ex-husband.
Hacking Online Dating
Ted Talks is easily one of my favourite portals to watching and listening great speakers talk about hugely interesting topics, but in a simple way to explain to those less.. Through a series of lists, prioritising and scoring 72 points to be exact , Amy stated a score of was the minimum at which she would date someone. Oppositely, Webb analysed the opinion people were having on her profile and learnt that the most popular people on dating sites, where those who described themselves in smaller paragraphs, with more optimistic wording and came across more approachable.
One of the problems Webb found with online dating was that she and her matches weren’t filling out their profiles honestly. Instead, Webb said.
It was now July, a few weeks since my date with Jim, the weed smoker who refused to split our dinner bill. I was an optimist rooted in math and logic. I knew that if I spent enough time searching through each site and going out with a large enough group of men, I could increase the probability of my finding the right one. And besides, even if I canceled, I knew how Internet marketing worked. All three services would continue to email me new profiles every day.
Message: We have a new match for you! LegalTruth20 is 34 and lives just a few miles away from you! I was sitting at my desk at work when Match. He was 33, was a nonsmoker, and said explicitly that he wanted kids. He was also a journalist covering the city hall beat for one of the local newspapers.
I’m Guy Raz. And our show today – ideas around how we love. So love is instinctive, right.
After years of being single and unsure about how to find the man for her, Webb decided to try online dating. Webb tried this out for a few months, and after several failed dates, she decided to switch things up. She listed all of the things she found most important in a man and organized them into tiers based on importance; this allowed her to easily sort through the men who messaged her based on whether or not they met her requirements, which all had point values attached.
Soon, she found a man who exceeded the minimum number of points needed for Webb to go on a date with him. Within a few years they were married with a baby girl. I have always liked this TED Talk for a few reasons. Second, she explains things in an understandable way, even though the ideas of tracking data, assigning point values, and making graphs are unfamiliar to many people.
Webb talked about her own tech background and went through the processes step-by-step. Her talk was also organized in chronological order, which made it easier to understand the before-and-after of her situation. In a way, Webb as a person made her talk more enjoyable. Her struggles are relatable, especially as more and more people start to date online.